Posts

  1. I miss college. I’d spend my morning watching foreign Pepsi commercials in a language class and the afternoon talking about things like what Freud would think of Murakami’s latest book. Your job is basically just to learn stuff. Sure it doesn’t pay—er, it puts you deep into debt. But it is an eye-opening time. The good …

  2. The most common question I’m asked is, “Tell me again, what is it you do, exactly?” My mom still doesn’t really know. And you might be wondering the same thing. I’m a designer, writer, business owner, mom, brand strategist, and digital media consultant. I wear all these hats under a brand called Wit & Delight. The …

  3. There’s nothing worse than a job search. Except for online dating. Yep. Now that I think about it, online dating is far, far worse. But not by much. The more I think about it, the more I realize how much the two things have in common. Job searching and, “man searching” both involve a few of …

  4. Behind every strong brand there are answers to these questions: Why do they exist? What do they do? And, how do they make their mission a reality? Supported by a brand’s core values, a focused belief statement is essential to driving brands forward, keeping all aspects of businesses tracking along to the same long-term goals. The same rules apply to even …

  5. Hands down, my dad is one of the most frugal people you will ever meet. Now, don’t get me wrong, this 6’4” gentle giant is by no means cheap. But frugal on the other hand, well, this two-syllable word should have been his middle name. While many members of our family tree have constantly joked about …

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  7. So you have to write. Maybe it’s a term paper. Maybe it’s a cover letter. Either way, you’ve got to communicate with something other than emojis, dog gifs or your mouth. Staring at a blank page is intimidating for everyone, even people who get paid to write. So, how can you not only write something but …

  8. I never hated my corporate job. I loved the people. The precise 9-5 schedule was a dream. Walking the downtown streets amongst high-end business life hustle made me feel like someone, even though I was really just a number. I had a title, salary, and I could say I worked inside the walls and secrets of …

  9. There are a million and one reasons not to take a risk in life. You could lose money. You could prove your parents right. You could look dumb on Instagram! Maybe what you’ve got going on right now is all there is. Maybe that’s life. Beyond everyday fears, risk-taking is even more complicated for women. You’re …

  10. One of the most common questions I get is: when did you know it was time to let go of the steady paycheck and “go solo?” I think the reason this question comes up so often is because there is no one-size-fits-all answer. My story certainly didn’t follow commonly given advice. I didn’t have a business …

  11. Image courtesy of Jordan Grace Owens   “If I’m good at _____ and passionate about _____ what career should I have, how does it pay and where do I apply?”  I typed a version of this into my browser, grateful that no one could see me. I was awake in the dark hours when birds start chirping …

  12. I know, I know – the word “politics” is an actual swear word these days. And office politics? Jesus, I’d rather be force-fed a montage of Trump rally footage than admit that my workplace is charged with hidden motives and egos. Over the last eight years, I’ve had the unique experience of working in a variety of …

  13. Full disclosure: I’m not a financial expert. I’m a regular human being, one who once sailed off on a work trip after whispering to her boss that she didn’t have enough cash to pay for her cab ride to the airport. I’ve figured out some shit the hard way and learned a few things I wish …