About W&D


Wit & Delight is an ongoing project created by Kate Arends. Founded in 2009, the lifestyle website has evolved into a brand that celebrates a combination of veracious expression and simple elegance with an approachable, yet edited point of view. Above all, Wit & Delight is dedicated to the development of it’s contributors and readers, promoting self discovery, mental health advocacy, and wellness topics as the foundation of a life well lived.

Wit & Delight reaches a million readers everyday, and has been featured in Martha Stewart Living, Women’s Wear Daily, Fast Company, New York Times, and Elle Decor, among other national publications. In 2014, Wit & Delight introduced a limited-edition product line with Target Corporation.

About The Author

Kate Arends is a Minneapolis-based consultant, specializing in branding, high-level communications and content strategy, creative direction, and graphic design. Her work has been published in AIGA 365, Communication Arts, and Print Magazine, and her career clients include: Target, Levi’s, Gap, Red Wing Heritage, Tiffany’s, Jack Daniel’s, Thymes LLC, Kate Spade, Madewell, Gap, Sperry Topsider, H&M, Anthropologie, Shinola, Topshop, and Warby Parker.

In addition to Wit & Delight, Kate is currently consulting for a handful of corporations and small businesses on brand and communication initiatives. Kate lives in St. Paul, Minnesota with her husband, Joe Peters, and their sweet English labrador, Winnie Bear.

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Overall Unique Followers: 2.9 Million

For inquires and press kits, email: studio@witanddelight.com
For hiring inquiries, email: kate@witanddelight.com